Today on *The Stream*, we delve into the growing Gen Z movement of adopting minimalism and reducing consumption.
In response to years of influencer culture driving mass consumerism, Gen Z is now taking a stand by significantly cutting back on their shopping habits. The “Underconsumption core” trend is gaining traction on social media, with young people embracing minimalism and intentional spending. Many are increasingly aware of the environmental harm caused by excessive consumption, all while grappling with a cost-of-living crisis that leaves numerous households struggling to make ends meet.
Presenter: Anelise Borges
Guests:
Diana Wiebe – Content creator and “de-influencer”
Omar Fares – Wilfrid Laurier University
Katia Osei – Lead researcher and bioengineer, The Or Foundation
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